Mobile App Creation
AUSTRALIAN OPEN TENNIS
In conjunction with the Australian Open’s biggest sponsor Kia, we created a game changer – a world first app – turning Australian Open tennis viewers into virtual tennis players, via their smartphone.
Kia had their best January sales on record. This became the #1 free app on i-Tunes, became Australia’s number one auto app, and spanned 110 countries. Over 70 million entries were recorded. No wonder it also picked up a host of industry awards.